- New Ford GT Edition products a symbol of Ford’s presence in virtual motorsport
- Team Fordzilla and Ford branding to be featured alongside unique blue finish
- GTElite Ford GT Edition and ES1 Ford GT Edition Seat to be revealed at Gamescom 2022 in Cologne
- Next Level Racing Ford GT Edition products available globally in October 2022
August 24, 2022
Gold Coast, Australia
Next Level Racing® and Ford are proud to present the Ford GT Edition range of sim racing products, due to be launched at Gamescom 2022 in Cologne, Germany. The new Next Level Racing® Ford GT Edition products are the result of a long-lasting partnership between two global brands, showcasing the legendary car manufacturer’s presence in Sim Racing and Esports through Team Fordzilla, Ford’s Esports Team.
Based on the industry leading GTElite cockpit, the Next Level Racing® GTElite Ford GT Edition cockpit features the signature Ford blue anodized finish, alongside the Ford GT logo and hallmark stripes – a dream for any Ford fan. In addition, the ES1 Seat Ford GT Edition also features custom blue seat belts, and bespoke Ford GT logo embossed on the headrest. The new Ford GT Edition GTElite and ES1 Seats are built to the same, premium specifications as the rest of Next Level Racing®’s Elite-series range of products, offering full adjustability, unparalleled quality and ergonomics for the serious sim racer.
The new co-branded products from Ford and Next Level Racing® pushes forward Ford’s commitment to sim racing and esports through Ford’s Esports Team, Team Fordzilla, and will be on show at Gamescom 2022 in Cologne, Germany from the 24th – 28th August 2022, before being available for purchase globally in October 2022.
QUOTES
Emmanuel Lubrani | Team Fordzilla
“It’s fantastic to be associated with a leader in sim racing technologies like Next Level Racing® and shows just how far Team Fordzilla has come in a relatively short period of time. Hopefully gamers using these new products will feel more immersed in what we’re trying to do as well as their game, but most of all they use them to have fun.”
Hess Ghah | CEO of Next Level Racing®
It is amazing to be collaborating with an iconic company like Ford to further close the gap between virtual and real motorsports. Partnering with Ford to introduce a GTElite Ford GT Edition cockpit shows the combined commitment between both companies to further grow the sim racing community. The Ford GT brand is iconic in motorsports and we are thrilled to have the opportunity to provide Ford fans globally with a showpiece cockpit to feature in their homes, in the brand they love.”
Kam Khadem | Head of Brand at Next Level Racing®
“It has been a pleasure to work with Team Fordzilla over the last two years to support their drivers around the world! Introducing a co-branded cockpit that captures the vision of Ford’s commitment to further grow in sim racing is truly unique. It is exciting to see our partnership with Team Fordzilla grow over the years and to support their drivers with a cockpit that can be used at the highest level of competition.”
